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StyleList, part of AOL, was a fast paced fashion brand with 60M+ monthly page views. I was in charge of overall creative direction for the brand, including designing new web products, sponsored landing pages, banners, email newsletters, logos, and UI.
StyleList, part of AOL, was a fast paced fashion brand with 60M+ monthly page views. I was in charge of overall creative direction for the brand, including designing new web products, sponsored landing pages, banners, email newsletters, logos, and UI.
StyleList Email Newsletter: 9/25/14
A newsletter I designed for a Fall fashion story.
Video Hub Page
As part of integrating a new video channel onto the site, designs were needed to create a video hub page that housed all the videos. I wanted to be able to create a clean DL and be able to sort by category. Adding in the 'trending' banners indicate to the user that it is a video worth your attention.
Girl On The Street Fashion Calendar
I designed a fashion calendar for the StyleList website across desktop, tablet, and mobile for a sponsorship advertisement. Working closely with developers, we were able to design an interactive, catchy new web product that was responsive across devices.
Gallery Slideshow
This is one of my designs for the first slide in a gallery. This is designed with copy within the image so that it is clicky for Pinterest users as well as eye-catching for desktop users.
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