At L'Oreal, I was in charge of all digital assets for luxury haircare brands Kerastase and Shu Uemura. Working closely with the marketing manager, we created marketing strategies that would maximize sales and were aligned with inventory, holidays, and consumer shopping behavior. I would then design marketing collateral that spanned across the website homepage, checkout cart, and promotion banner as well as a matching email newsletter, and if necessary, a web landing page. Here are some of my designs.